Instagram influencers are continuing to speak out against Essena O’Neill’s social media claims, as more accusations about her true intentions are revealed.
Earlier this week, Hannah Polites and Kayla Itsines spoke out against O’Neill’s claims that Instagram was fake and influencers frequently post purely as part of a paid promotion.
Instagrammer Kurt Coleman, whose account has 187,000 followers, has joined the line of defence, posting on Facebook that though some influencers choose not to portray their true selves that isn’t the case for the majority.
“You don’t have to do paid promotions for products you don’t even use,” he posted.
“I wouldn’t call my social media fake because I’m always who I am and stay true to what I say to all of you.”
Blogger Sophie Cachia, who runs The Young Mummy blog and has almost 80,000 followers on Instagram, told The Newsroom that while she does not always indicate which posts are paid and which are not, “it’s pretty obvious to the naked eye what are sponsored in my opinion.”
“At the end of the day it’s my business to make money for my family and I don’t feel like that’s anyone’s business how much money I am making and off what,” she said.
Former friends of O’Neill, Youtube bloggers Nina and Randa are calling the entire move a publicity stunt, saying most of what she is declaring in her online videos is not true. In a YouTube video, Nina and Randa claim O’Neill was never at the pinnacle of success when she was working in Los Angeles. Instead she was holidaying and “sleeping on their couch”.
Rumours of the attempted publicity stunt are further fuelled by reports that O’Neill is in the process of writing her first book. – Amber Greasley